• Trademarks vs. Copyrights Explained

    Trademarks vs. Copyrights Explained

    David says… A 3-minute conversation with intellectual property attorney LaConya Murray discussing the difference between trademarks and copyrights. View time: 3 minutes

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  • Is It Time for a Social Media Audit?

    Is It Time for a Social Media Audit?

    Maghen says… It's a good idea to audit your social media channels on an annual basis. Learn why and get some tips and resources you can use for your organization. Read time: under 2 minutes

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  • Why You Should Audit Your Website

    Why You Should Audit Your Website

    Leigh says… Auditing your website can help maintain your brand, keep your Search Engine Optimization (SEO) and lead generation tactics at their best, and ensure things like good user experience and Americans with Disabilities Act (ADA) compliance. Here we discuss the steps involved in conducting a website audit. Read time: 3 minutes

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  • Protect Your Destination’s Brand With A Trademark

    Protect Your Destination’s Brand With A Trademark

    David says… A 4-minute conversation with intellectual property attorney LaConya Murray, discussing why destinations should protect their brand with a trademark and what the process entails. View time: under 4 minutes

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  • 5 Tips for Building Stakeholder Partnerships

    5 Tips for Building Stakeholder Partnerships

    Stamp says… Sitting down one-on-one with tourism stakeholders in your community can be invaluable. Get 5 tips for building these business partnerships. Read time: under 3 minutes

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  • TikTok Domain Déjà Vu

    TikTok Domain Déjà Vu

    Stamp says… Just as people may not have understood the importance of registering a website domain in the early stages of the internet, there is often a similar reluctance to jump on the latest social platform. Learn why you should register a free account on TikTok with your DMO's name now before it is unavailable or becomes too costly. Read time: under 2 minutes

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  • Nurturing Stakeholder Engagement

    Nurturing Stakeholder Engagement

    David says… One of the questions we often receive from DMOs is how do we increase our stakeholder engagement? In this blog, we discuss a recent In-Market MAP development session for one of our Destination Marketing Organization clients that provides a great example of nurturing stakeholder engagement. Read time: 1 minute

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  • Megatrends in Travel 2019

    Megatrends in Travel 2019

    Stamp says… Skift has released its Megatrends Report for 2019, and we have combed through it to present the top 5 travel and tourism trends that your DMO should be tapping into if it's not doing so already. Read time: five minutes

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  • Effective Website Planning Steps

    Effective Website Planning Steps

    Stamp says… Developing your website requires comprehensive, strategic planning. Read about our website planning process and which questions need to be answered as you work through each step of creating a website. Read time: under 4 minutes

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