With 1.2 billion mobile web users worldwide, a “mobile-first strategy” for your destination website ensures the most optimal user experience for visitors on mobile devices.
At Stamp, we believe places are some of the most interesting things to brand. We find the most powerful and unique brand position for a city or attraction and build awareness.
- By Topic
- Case Study
- Destination Trend
- Digital & Interactive
- DMO Challenges
- DMO Collaboration
- Landing Pages
- Lodging Tax
- Marketing Action Plan
- Marketing Strategy
- Meeting & Convention Sales
- Meeting Planning
- Niche Marketing
- Pay Per Click
- Social Media
- Vacation Rentals
- Visitor Demographics
- By Type
Smart DMOs know they must use carefully targeted messaging and strategically chosen channels to reach different demographics. But what about their habits and preferences? Let's take a look at Millennials vs Boomers. Explore these generational visitors and decide if you need to shake up your marketing strategies.
A well-rounded marketing plan begins before, continues during and follows up after an event. Using these six strategies will help increase awareness for your destination, develop a more impactful presence and make the best use of your destination’s trade show investment.
Occasionally, DMOs run into CAVEs or Citizens Against Virtually Everything. We'll show you how to engage CAVEs, explain the importance of Tourism and Travel to them and potentially convert them from selfish to selfless.
Today’s range of multi-platform digital tools can make it easier than ever for a DMO to stay productive, ahead of schedule, and organized. We’d like to share a couple of our favorites.
The SMERF market encompasses a range of group travelers that your destination can target marketing towards to ensure a more stable occupancy rate year-round. The education group covers local, regional and national organizations of all sizes who periodically convene to share and discuss all topics related to education. Read time: 5 minutes.
Are you using research to drive your destination marketing efforts? Market research is vital to the successful development of your tourism efforts, and the bedrock on which all effective marketing is based.
A talent release form is an important tool used to protect from liability and licensing issues by allowing you the right to use subject’s imagery for advertising purposes.
The road to rebuilding a brand reputation for a destination can often be a long one. The important thing is to create a strategy that will identify the best messages and channels for communicating with visitors during and after challenging times.
The SMERF market encompasses a range of group travelers that your destination can target marketing towards to ensure a more stable occupancy rate year-round. The military group travel market encompasses events such as military reunions, meetings, and conferences and we have even included a bit on military related leisure travelers.